ProSweets Cologne is one of the biggest international trade fairs for sweets and snacks. It takes place every year in Cologne, Germany. The show brings together manufacturers, distributors, and retailers of snacks, chocolate, sugar confectionery, gum, and general food trends from all over the world. The upcoming 2026 edition of the show is scheduled to be held from 01 to 04 February.
This trade fair has been happening for over several years. During these days, thousands of visitors and exhibitors from worldwide get together under one roof. The exhibition halls are very big and spread over hundreds of thousands of square meters of area. Here, visitors can find all kinds of sweets and snacks from traditional to modern and innovative products.
ProSweets is a great platform for companies from the food industry to launch new products, build partnerships, get market insights, and do business deals. Visitors include retailers, wholesalers, importers, supermarket buyers, and professionals from the food service industry. The trade fair helps establish valuable business contacts and networks in the international snacks market. It provides a business-focused environment where professionals can meet, discuss ideas, do business, and learn about the latest trends.
Benefits for Exhibitors at ProSweets Cologne
If you are planning to participate the ProSweets 2026, here are some exciting reasons for you to exhibit:
You can meet a huge number of buyers, distributors, and customers all under one roof.
Launch and promote your new products to a massive global audience. Get direct feedback and orders.
You can network and make valuable long-term business relationships with professionals across the globe.
Gain market intelligence on your competitors, and the latest trends and get insights on foreign markets.
Increase your brand awareness internationally for your company and products.
Qualify new partners for distribution, import/export, and joint ventures.
You can access seminars, presentations, and conferences on the industry and learn something new.
Available various effective marketing opportunities like product demonstrations, tastings, etc.
Enhance your presence, and reputation and be a leader in the global snacks industry.
Cost-effective way of business compared to traveling to many countries individually.
If you are planning on exhibiting at the ProSweets Cologne trade fair and want to make a strong impact, it is important to choose the right stand builder. As one of the leading stand contractor in Cologne, Mavonorm will be an expert partner for your fair needs. We have over 10 years of experience in designing, planning, manufacturing, and installing stands at many international trade shows.