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Spielwarenmesse

SPIELWARENMESSE 2027

02 to 06 February 2027

Nuremberg, Germany

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About Spielwarenmesse 2027

The Spielwarenmesse is one of the biggest moments in the toy world. It’s mainly a major trade show for the toy industry, so you can expect toy makers, retailers, distributors, licensors, and buyers. The show is scheduled from 02 to 06 February 2027 at Nürnberg Messe in Nuremberg, Germany.

Exhibitors get the chance to take a close look at toys and games, learning toys, hobby products, and also a mix of licensing-related things. For a lot of companies, it is a good platform to catch the pulse of where the market is heading. And beyond that, it helps build practical business connections in a rather effortless way. An exhibition stand design presence for the company at the trade fair helps them to grab more attention and thus get better leads.

Who Attends the Spielwarenmesse?

  • Toy makers and their suppliers from across the globe.
  • Retailers looking to find innovative products.
  • Importers, exporters, and licensors from everywhere.
  • E-commerce companies, media, and trade associations.


Event Highlights and Statistics

  • 58,941 trade visitors attended from 123 countries.
  • 2,313 exhibitors represented 68 countries worldwide.
  • The exhibition area covered 175,000 sqm in several exhibition halls.


How does Spielwarenmesse benefit exhibitors?

  • Meet international buyers seeking innovative toys and leisure products.
  • Launch new collections before global retailers and distributors.
  • Build partnerships with worldwide industry decision-makers.
  • Increase brand visibility and generate quality business leads.


Why Global Exhibitors Choose Mavonorm Exhibits

Mavonorm Exhibits offers complete exhibition solutions for Spielwarenmesse 2027. As a trusted exhibition stand manufacturer in Frankfurt, we handle custom stand design. Along with fabrication, installation, dismantling, logistics, and project management. Our team creates inventive exhibition stands that lift brand visibility and tend to draw in more visitors.

We keep the overall quality at a premium level, deliver on time, and stay with you for smooth, hassle-free support during the whole exhibition journey. Take a look at our showcase and browse through our successful projects from Europe’s biggest trade shows, then see how we help exhibitors reach outstanding results.


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