Germany has emerged as the European capital for the sports, fitness, and wellness markets. Germany offers, as an exhibiting country, beyond foot traffic, a global audience looking to connect with new products, innovation, and collaboration. There are high-impact events lined up for Cologne, Munich, and Stuttgart for years to come, and that is a serious game participant in the sector cannot afford to miss.
Here are the highlights of Germany’s premier sports, fitness, and health exhibitions that you must exhibit at—and why a competent, indigenous exhibition stand contractor is the difference between turning up and making a splash.
FSB 2025
28–31 October 2025, Messe Cologne
It includes sports innovation, recreational areas for cities, and sustainability, and is therefore important for Exhibitors in infrastructures, landscapes, and facility management. The leading trade fair for the world’s premier sports facilities, playground equipment, and urban living concepts. Suitable for companies targeting infrastructure and innovation for public spaces.
A+A 2025
04–07 November 2025, Messe Düsseldorf
A+A is famous for work-related safety, workplace health, and cutting-edge protection technologies—principles for corporate fitness brands, safety equipment, and workplace wellness. With a focus on workplace and occupational health and safety, the event combines wellness with work-related sports programs. Ideal for fitness businesses with corporate wellness programs.
ISPO Munich 2025
30 November–02 December 2025, Messe Munich
ISPO Munich is the world’s leading trade fair for sporting goods, bringing global sports brands, retailers, and innovators together for forward-thinking networking and product launches. The giant of sports business fairs. Expect global buyers, media, and innovation hubs covering sports fashion, fitness tech, and outdoor gear.
intersana 2026
30 January–01 February 2026, Messe Augsburg
Destination for wellness, health, and prevention. The B2C relationship between exhibitors and consumers is strong, with consumers looking proactively into lifestyle improvements. It is a huge trigger for nutrition, rehab, fitness, and personal wellness trends for companies that target lifestyle medicine and whole-person wellness.
BIOFACH 2026
10–13 February 2026, Messe Nuremberg
BIOFACH is about organic goods and sustainability, reflecting the growing organic inclination for fitness nutrition and healthy living. The premier organic foods fair and fitness nutrition trend overlap. Ideal if your company trades in supplements, clean foods, or performance foods.
Wohlfuhlmesse Gelsenkirchen 2026
01 March 2026, Messe Gelsenkirchen
A smaller but focused fair on wellbeing, lifestyle, and holistic health—ideal for brand awareness in regional markets. It is a spotlight on holistic wellbeing, natural therapies, and active lifestyles—ideal for product demos and wellness consultations.
Duisburg Health Fair 2026
14 March 2026, Messe Duisburg
Spotlighting all of this: lifestyles, alternative therapies, and generalized wellness—very friend-fo-wellness with demos and wellness advice. It is community-supported, friendly, direct, and accessible. Ideal for direct customer contact for exhibitors who want exposure to health-aware visitors.
FIBO 2026
16–19 April 2026, Messe Cologne
FIBO is the worldwide leading trade fair for fitness, wellness, and health, which annually hosts more than 150,000 visitors and global brands for networking and innovation in equipment, nutrition, and trends—the heavyweight champion amongst fitness expos globally. FIBO is the hub for fitness, wellness, and health professionals where tomorrow’s trends are being shaped.
Energetika Burghausen 2026
29–31 May 2026, Messe Burghausen
Strong wellness and holistic fair. Perfect for niche businesses in natural remedies, yoga, and alternative treatments. It brings together wellness experts, spa solutions, and holistic treatments and establishes emerging markets for sports and wellness businesses.
interbad 2026
06–08 October 2026, Messe Stuttgart
Bringing together wellness specialists, spa solutions, and holistic treatments, it creates new markets for sports and wellness exhibitors. The destination for pools, saunas, and spa technologies. The perfect spot for wellness and relaxation companies.
EXPOLIFE 2027
18–20 March 2027, Messe Kassel
EXPOLIFE is the leading event for assistive tech and orthopedics—a must-visit for those who are creating functional wellness and active rehab. Rehab and medical supply specialists. Comprehensive B2B event for fitness and healthcare businesses.
REHAB Karlsruhe 2027
13–15 May 2027, Messe Karlsruhe
REHAB is a leading event for rehab and assistive technology—a must-attend event for those who are creating active recovery and functional wellness. One of Europe’s leading rehab and therapy exhibitions. The must-go event if you are at the crossroads between sports and medical rehab.
Why You Definitely Require a Local Exhibition Stand Builder in Germany?
Visiting the events is just halfway—the bigger battle is how you present yourself. That is why you should hire a competent exhibition stand building expert from Germany:
- Local Insights on Venues
- Custom Designs that Attract Visitors
- On-Site Service
- Compliance and Safety
- Cost Efficiency
Every German exhibition centre, be it Koelnmesse, Messe Munich, or Messe Stuttgart, has unique rules, logistics, and floor plans. Knowing those ins and outs will save you from last-minute headaches- courtesy of the best custom designs and on-the-ground support from a local exhibition builder.
Final Word
Germany’s event schedule is packed with opportunities from today up to 2027. You are contemplating global exposure at ISPO Munich or targeting niche markets at Energetika Burghausen; the success formula is how you showcase your brand. Engaging a skilled German exhibition stand contractor means that you don’t just go to these expos–you conquer them. You get a seasoned ally, and your booth becomes just a starting point–the stage upon which your brand garners attention, connections, and development.